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EPIC KPIs

1179

Moonbacks

 

63964

Seconds recorded

 

286930

Seconds played

 

1019 (86%)

MoonBacks with views

 

967 (82%)

MoonBacks with playbacks

 

460 (39%)

MoonBacks with replies

 

648 (54%)

MoonBacks with clicks

 

391 (33%)

MoonBacks with reactions

 

514 (43%)

MoonBacks with Smart Actions

 

18.5h

Average time
to 1st access

 

4420

Video plays

 

460

Replies

 

2895

Clicks

 

792

Reactions

 

1.8

Smart Actions by MoonBack

 

69%

Smart Action Effectiveness

 

1.1

Number of plays per unique visitor and MoonBack

 

86%

Percentage of reproduction per unique visitor and MoonBack

 

26 días

Average Memorability

KEY METRICS

Impact

by 🤟

Impact vs Duration of MoonBack

by 🤟

RoX Metrics

by 🤟

Virality

VIEW METRICS

Hot Time

Recording: ~12h

Video play: ~16h

MoonBacks with
full play

Video plays hotmap

Main sources

Devices with video plays

Desktop

61.32%

800 13:16

Mobiles

38.37%

800 13:16

Tablets

0.32%

800 13:16
CAPCOM KPIs

Density of speech

Vocalization

Volume

Pace and speed

Movement

Memorable start

MOONBACKER KPI
Your video plays gets you closer to the Moon