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EPIC KPIs

1100

Moonbacks

 

60507

Seconds recorded

 

272466

Seconds played

 

950 (86%)

MoonBacks with views

 

899 (81%)

MoonBacks with playbacks

 

405 (36%)

MoonBacks with replies

 

586 (53%)

MoonBacks with clicks

 

351 (31%)

MoonBacks with reactions

 

453 (41%)

MoonBacks with Smart Actions

 

19.7h

Average time
to 1st access

 

4046

Video plays

 

405

Replies

 

2665

Clicks

 

720

Reactions

 

1.9

Smart Actions by MoonBack

 

65%

Smart Action Effectiveness

 

1.1

Number of plays per unique visitor and MoonBack

 

86%

Percentage of reproduction per unique visitor and MoonBack

 

23 días

Average Memorability

KEY METRICS

Impact

by 🤟

Impact vs Duration of MoonBack

by 🤟

RoX Metrics

by 🤟

Virality

VIEW METRICS

Hot Time

Recording: ~12h

Video play: ~16h

MoonBacks with
full play

Video plays hotmap

Main sources

Devices with video plays

Desktop

62.19%

800 13:16

Mobiles

37.46%

800 13:16

Tablets

0.35%

800 13:16
CAPCOM KPIs

Density of speech

Vocalization

Volume

Pace and speed

Movement

Memorable start

MOONBACKER KPI
Your video plays gets you closer to the Moon